Easter PR Checklist

Jesus told a parable of the wedding feast, of sending messengers out to invite everyone to the wedding. Here is a quick checklist of how you can invite.

      • Bulletin blurb w/ graphic
      • Bulletin invite card/ticket insert
      • Church calendar on your website
      • Website pop-up on your site
      • Website page (integrated or even a separate page like Easter in name of town – i.e. I would do: Easteronthebeach.com, or whattodoforeaster.com, or easterinslidell.com)
      • Outdoor banner
      • Yard signs at church and in the community
      • Church sign
      • Flyers hung in businesses
      • Press release to your area papers and news agencies
      • Mailer (every door delivery/bulk)
      • Chamber
      • Eblast your mailing list
      • Text your mailing list
      • Door hangers
      • New movers targeted mailing
      • Write an article about Easter for the paper
      • Social media (yours and church’s)
      • Facebook (paid ad)
      • Instagram
      • Twitter
      • Nextdoor neighbor
      • Tiktok (is harder to do)
      • Community boards
      • Google ads
      • Decorate the outside of the church

Other ways to PR:

      • Have an event with Easter
      • Have a guy with a sign out front inviting people

by: Rev. Jason Scheler, Mission Executive of the LCMS Southern District

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